Audra Simons

Audra Simons is Senior Manager, Innovation & Prototyping. Audra has been at Colt for over 7 years and is responsible for bringing adjacent, disruptive and non-organic innovation into the product roadmap. Her scope and experience most recently has been focused on the future of Voice Services, Intelligent Networks, Unified Communications and Enterprise Social Networking. Audra has 23 years’ experience in the data, voice, application development and fast moving commodities industries specialising in innovation, product management, strategy, best practices, and transformational change programs.

Innovation – ideas are not enough

21 Jan 2015

You could present 50 great ideas to your CFO and he wouldn’t invest in any of them. And if he did how would you know your customer would buy them? Product innovation at its most basic is all about developing…