Solutions
About Kinepolis
Kinepolis Group is an international cinema and entertainment group headquartered in Ghent, Belgium, operating 122 cinemas worldwide, with 1,314 screens and more than 220,000 seats.
In Europe, Kinepolis runs 63 complexes across Belgium, the Netherlands, France, Spain, Luxembourg, Switzerland and Poland.
Beyond its cinema business, the Group is also active in event organisation, film distribution, screen advertising, and property management: reflecting a strong focus on premium experiences and B2B services.
In Spain, Kinepolis has a strong footprint with 11 complexes and 167 screens. In particular, Kinepolis Madrid (Ciudad de la Imagen) has developed into a recognised multi-purpose corporate event venue, hosting congresses, conventions, kick-off meetings, product launches and exhibitions, supported by a dedicated team and end-to-end event services.
The site includes 24 screens/rooms, reception areas with capacity up to 1,500 standing guests (Lumière space) and over 3,000 free parking spaces, making it well suited for large-scale event logistics.
Challenge: Event-driven bandwidth
Kinepolis Madrid regularly hosts events with highly variable connectivity requirements, from small corporate sessions to full-scale conferences with demanding audio visual and digital engagement needs. This variability requires a network that can scale quickly while maintaining performance during live, time-critical moments.
Key challenges included:
· High variability in bandwidth requirements depending on event size and format.
· Guaranteed performance during live, time-sensitive activities.
· Granular visibility and cost control, enabling event-based cost allocation.
· Operational continuity, even when urgent capacity changes are required.
Colt’s Solution: Network as a Service, our On Demand portal. We delivered flexible, fully scalable on-demand connectivity, enabling Kinepolis to adjust bandwidth rapidly in line with each event’s requirements.
Key elements of the solution:
· Real-time bandwidth scaling (e.g., from 100 Mbps up to 1 Gbps) to match event needs.
· Business continuity support, including temporary or alternative provisioning when required to ensure capacity during critical periods.
· Billing aligned to requested peaks, so Kinepolis pays only for the bandwidth uplift they request.
· Continuous support from Colt engineering and product teams.
· Proactive joint planning with Kinepolis for future events and expected bandwidth boosts.
With Colt NaaS, Kinepolis maintains high performance during critical event windows, ensuring a seamless experience for organisers and attendees.
Results
· Business continuity for all events. Connectivity remained stable forevents, while we ensure capacity and performance when it matters most.
· Full flexibility and agility. Bandwidth could be adapted to Kinepolis’ evolving event agenda with precise control.
· Transparent and fair billing. The entertainment specialists pay only for the bandwidth increases they request, supporting a cost-efficient operating model.
· Stronger collaboration and trust. Clear communication and coordinated planning strengthened the partnership between our two teams.
Customer Quote
"With Colt NaaS, we can adjust connectivity to each event in minutes and ensure performance when we need it most. It gives us operational peace of mind and clear cost control"
