Strengthening the Link Between Connectivity and Customer Experience
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Business today is all about the customer. As enterprises look to differentiate based on customer-oriented criteria, rather than simply focusing on cost and internal efficiency, a question for infrastructure technology decision makers is, what difference does the underlying platform make when it comes to delivering on customer experience goals?
More specifically, what positive impact can connectivity have on customer experience?
According to new research, 94% of decision makers say there is a strong link. The research was carried out by Gigaom and produced in partnership with Colt. It involved interviews with over 350 strategic IT decision makers in enterprise organisations across North America and Europe.
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