Utopias, revolutions and colocation

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Imagine living in the 1800s, how would you picture 2015? A utopian land perhaps? Full of devices that can talk to each other, where travelling long distances only takes few hours, where you can not only speak to people far away but you can even see them. Where new businesses are created, fortunes are made and lost, virtually, through a ‘cloud’. This utopian land is our reality.

With the Internet of Things and Big Data changing the world as we know it, and the rapid growth in new technologies, we are amidst a technological revolution. Then why are we still holding dear the values passed down by the industrial revolution?

Take the data centre industry for example – it has evolved a lot since being chunky pieces of expensive equipment in the basement, to smart, agile and highly secure estates with specialists on hand, round the clock for any operational needs. Regardless of its  vigorous growth, there is still a hesitance to outsource IT to specialist data centre providers. But what are the factors that are holding these companies back from outsourcing? Is it loss of control? Concern about data security? Or is it simply the traditions and values from industrial revolution that are instilled in our DNA?

In this ‘utopian’ world where we are constantly consuming information from a variety of platforms, our buying decisions are heavily influenced by a number of factors that go beyond black and white RFPs. At Colt, we strive for excellent customer service and so we made it our personal mission to better understand what customers really want. We have just finished a piece of research exploring customer concerns and questions when they are considering colocation and the outsourcing of data centre services.

The YES55 report explores the most pressing questions that came from you and your peers, addressing topics from physical security to strategic business needs. This peer driven report uncovers a whole new layer of motivations and considerations straight from customers with data centre colocation needs. Click here to get your free copy to discover the motivations and concerns of your peers when trying to find a perfect colo partner to rack up with.

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